Moore Anthony's Blog

Building a real estate website is essential to your success. It allows you to create a positive first impression and helps to build credibility and attract new clients. With the industry getting more competitive, having a basic website or an online listing simply isn’t enough. Real estate agents are adopting new technologies and methods to generate prospects, promote listings, and establish themselves as experts in their communities. Here’s the good news, however: you don’t have to make sweeping changes to your site – you can start by looking into the details listed below. Make Your Website Even Easier To Use Roughly 60% of searches for the perfect property start online, with more than half of these done using mobile devices. Make sure your website works seamlessly across devices – on your phone, your tablet, or your laptop. Keep in mind, too, that a good-looking website is not enough. Your site should be simple to use. Allow quick access to key information by writing clear,...

Do you work in the real estate business? Do you own a property selling venture? If you answered “yes” to either of these questions, I've got something that will be useful to you . When you're developing a real estate website, it's important to focus on usability and style. Think about it… what's the first thing you notice on a property selling website? While the code that built the website is extremely important – the only part you're going to notice at first glance is the stunning quality of the property images, the big, bold calls to action and the ease of navigation throughout the site. The way you showcase your real estate on your site has a direct effect on customer engagement. Real estate sites need to be easy-to-use and intuitive in terms of navigation. Allowing users to utilize advanced search and filters will make is more convenient for the public to access the real estate they're looking for. Likewise, a mobile responsive layout will make your ...

When I was in college, my dream was to start buying rental properties and managing them myself. It seemed like a pretty legit, time-tested way to avoid the rat race and start building wealth with other people's money. After owning rental properties for the better part of a decade, I've found this to be mostly true… but if I could go back and talk some sense into myself, there are a few things I would explain. As an investment strategy, owning rental properties  looks great on paper , but your ability to manage them (or find a competent property manager) is really what's going to make or break your success as a rental property investor. If you're planning to manage everything yourself – you're going to need help . Being a property manager isn't so much about managing properties  as it is about managing people . You need to establish and maintain good lines of communication with your tenants and you need to eliminate the unnecessary barriers that stand in th...

In this episode, we talk with Keith Weinhold. Keith is a member of the Forbes Real Estate Council, an International Best Selling Author, he owns apartments in Alaska, homes in Texas and Florida, Coffee Farms in Panama and Cacao Farms in Belize. He’s also the Founder of GetRichEducation.com , where he runs a blog and podcast, teaching readers and listeners all about real estate investing, financial freedom and how to foster the right financial mindset. What I love about Keith is how he challenges the way I think. There are all kinds of random assumptions I’ve always made about finances, investing and how money is made (whether it’s from the way I was raised or just conclusions I’ve come to on my own). Keith has a way of reframing the question in a way that makes me realize, there’s more to the story . You can see the original video of our conversation here on YouTube: https://youtu.be/NwLE2D5GMeo 'Home Equity is unsafe, illiquid and it has a rate of return of ZERO.' - Ke...

Know where so many landlords run into trouble? They’re reactive , not proactive . For months — or even years — they ignore their rental properties. Then, suddenly, panic mode sets in when the property needs a new furnace, or a new water heater, or new gutters (you know where I'm going with this). Personal finance legend J.D. Roth makes the case in his (excellent) book Your Money: The Missing Manual that every dollar spent on preventative maintenance saves $100 in eventual home repairs. When you think about it, that means that an ounce of prevention is worth over six pounds of cure, not one. If you want a competitive advantage over other landlords, have the discipline to engage in prevention techniques. Don't want to mess with preventative maintenance and regular repairs yourself? Consider investing in land as an alternative to buying residential rentals. If you're serious about making money as a landlord, though, here are eight preventative maintenance tasks to s...

Welcome to part three of The Ultimate Guide to Wholesaling Real Estate . If you haven't gone through parts one and two yet, I'd encourage you to glance over those before continuing here, as they'll provide a lot of useful context for what I'm going to explain here. In the previous section , I highlighted the three primary ways to conduct business as a real estate wholesaler: Through  assignments Through double closings Through t raditional closings Regardless of which method a wholesaler chooses, there are three stages that make up the business model as a whole: Acquisitions Dispositions Transactions  In this blog post, we're going to dive into the  Acquisitions  side of real estate wholesaling. As the name implies, “Acquisitions” is the department responsible for  acquiring  inventory. Understanding Motivated Sellers The first and most vital step in any real estate wholesaling business is finding great deals . In one for...

The Fall season is largely associated with the colors that it brings. The start of Fall brings on a vibrant mixture of earth-toned landscapes accentuated with colorful foliage, burnt-orange pumpkins, and ruby-red apples. Fall colors have a way of evoking warm, cozy feelings. The season also signals a nice change of pace as the year comes to a close. While rich, warm tones are a staple of the season, they are also very versatile, making them easy to incorporate into any website design. Using Fall colors for your website is a great way to make sure your brand is on top of the current season, and shows your audience that you’re paying attention and are up-to-date on the latest trends. In this article, we’ll take a look at a few Fall-inspired color combinations and how they can work for your website: Complementary Combinations         Fall-inspired designs typically use shades of orange, red, and pink as the primary color scheme. The use of purple can add ...