Moore Anthony's Blog

As a real estate professional, you may be closely familiar with the importance of home staging and how it can become an essential skill when presenting a new home on the market. Staging a home can bring out the very best aspects of a space and can help your audience visualize the actual lifestyle they will be living. You wouldn’t just show a property or hold an open house without first taking extra steps to ensure your clients will have an amazing first impression, right? As with home staging, the same concept also applies to website design and how you market yourself, your listings and your services online. Presenting your best foot forward through your website is hardly different from the principles of home staging because you are likewise curating a set of visuals to communicate a positive feeling, and create a palpable emotional response. Although your website lives on a two-dimensional platform, that does not mean you have less opportunities to wield your creative skills and ...

Is it really possible to quit your job and live off the income from a real estate business? I mean, seriously… whether you're flipping land, flipping houses, wholesaling houses, buying rental properties, you have to admit – it's a legitimate question . Back when I was getting started, I used to wonder about this all the time . I remember countless drives to and from my day job when I would have this internal dialogue with myself… “I know others have made enough with this business to quit their job, but am I really capable of doing this?” “Will I EVER be comfortable enough to do this full time? Am I just kidding myself here?” “The people who are ACTUALLY successful got there in 18 months, but I'm still not there after 3+ years. Is this ever going to happen for me??” You see… my journey to financial independence wasn't exactly fast . I started my first real estate business back in 2008, and it wasn't until 2016 that I FINALLY felt comfortable enough to quit ...

When you’re running any kind of real estate business,  the phone is going to be an important part of your life. Even if you hate talking on the phone and you choose to route your callers through a special voicemail message , your phone system will STILL be one of the primary communication tools you use to find new opportunities, follow-up with leads, close deals, and  make money . If you’re going to be effective in the business world, you must have a reliable, efficient, cost-effective and easy-to-use phone system that allows you to accomplish those essential, daily tasks every business owner needs to do. There’s just no way around it. Even if your goal is to spend less and less time on the phone (as mine has always been),  you still need the right infrastructure in place . If you haven’t already taken these steps, you’re probably working a lot harder than you need to, or you’re not doing the best job of managing your verbal communication with ...

Your website’s homepage is the very first opportunity to greet your visitors and invite potential clients to explore what you have to offer. It’s no longer enough to just have an attractive interface to keep it effective in its role of generating leads and new business. Your homepage needs to be user-friendly, appealing, and representative of your brand. Here are 8 must-have elements that will transform your homepage into a powerful, lead-generating machine. Your Logo The brand and company logo should be one of the first things a visitor immediately sees as your homepage loads. This element clearly introduces who you are, and the identity you want to portray as a company. The best area to place your logo is on the top left portion of the page or as a large focal point on the top fold. This instantly lets visitors recall your company name and know exactly where they are. Let your logo shine! Instead of crowding it with many different design elements, leave plenty of negative spa...

In today’s show, we’re talking with David VanSteenkiste. Who is this guy? He’s a name and face that has continually popped up in my social media feeds for years. In all of the various land-related conversations I see around the interweb – David always seems to be there , chiming in with his thoughts and suggestions for others about how to handle various challenges and situations in the land business. A few months ago, he told me about how his land business had actually grown to the point where he’s been able to quit his day job and work his business full time.  Obviously, this is a HUGE milestone – and a sign that he’s clearly got a few things figured out. If you're in the land flipping business and you want to grow it to the point where you have total autonomy over your life (or even if you’re considering jumping into the land investing game as a beginner), David is a great example of what’s possible when you take the business seriously take action on building your fina...

Over the past few years, I've discovered an endless treasure trove of inspiration, wisdom, and education on YouTube . Every now and then, I stumble across a clip that rocks my world and helps me see things from a new perspective. Whenever I find these gems, I've made a habit of bookmarking them for such a time as this. Today I want to share with you 15 of the most powerful, inspiring and important YouTube videos I've come across over the past few years. These have all played a role in shaping my personal and entrepreneurial endeavors – and with any luck, they just might be able to help you along the way too . 1. The Time You Have Left What are you doing with your time today? Is it important? How would your schedule change if this was the last day you had to live? If you've never stopped to think about this, the video below will help change your perspective a bit. 2. Alan Watts: What If Money Was No Object? What would you like to do if money were no...

Before you read another sentence, make sure you're sitting down . In the next few minutes, I’m going to show you some unbelievable things about real estate that will make you question the nature of reality . 1. Cinderella's Castle at the Magic Kingdom was constructed using a set-trick known as forced perspective , which makes the castle appear much larger than it really is. Fact: Wikipedia via Reddit | Image: Thomas Kelley 2. The domed top of the Seattle Space Needle was built to be perfectly balanced , so the restaurant could be rotated with the help of a tiny 1.5 horsepower motor . Fact: Wikipedia | Image:  Sarah Ferrante Goodrich 3. When the Leaning Tower of Pisa was built, it started shifting on its foundation before construction was completed because of the unusually soft soil it was built on. This same soil is the reason the tower has survived at least four earthquakes since 1280 A.D. Fact: Wikipedia | Image: Davide Ragusa 4. If you've ever felt los...