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Showing posts from July, 2019

How to Dress the Part of a Real Estate Professional

046: Should You Be Blogging? Is it Really Worth It? Leslie Samuel Explains the Basics

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In this interview, we’re interviewing someone who isn’t necessarily an expert on real estate per se, but someone who is a leading expert on content marketing online . Leslie Samuel is the founder of BecomeABlogger.com , where he teaches people how to leverage the power of blogging. I think the idea of blogging (or podcasting, or running a YouTube Channel, etc) applies to just about any business out there, because there is a lot of power in establishing yourself as an authority in your niche, and there are few better ways to do that than by starting an online platform and become a thought leader in your space. This is something I learned back when I decided to throw my hat in the ring by starting the REtipster blog back in 2012, and honestly, it has been nothing short of life-changing for me. A lot of people never even think about building a brand online with something like a blog. Likewise, a lot of people have thought about it, but they have no idea where to start. In either c...

Gross Rent Multiplier Calculator: Learn the Formula and Why It Matters

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REtipster provides real estate guidance — not tax or investment advice. This article should not be interpreted as financial advice. Always seek the help of a licensed financial professional before taking action. Savvy real estate investors don’t rely on just one ratio or number to evaluate properties. One of the simpler ratios to calculate for potential rental investments is the gross rent multiplier . In itself, it’s not enough to greenlight a property as a good investment, but it’s so fast and easy to calculate that you can do it in a few seconds. Which, in turn, can help you decide if the property is worth a closer look. Here’s everything you need to know about gross rent multipliers as a real estate investor. What Is a Property’s Gross Rent Multiplier? Quite simply, the gross rent multiplier is a property’s price divided by its gross annual rents . Put another way, the gross rent multiplier tells you how many years it would take for a property’s gross rents to pay for...

Real Estate SEO Essentials You NEED to Know (Tips, Examples and Checklist)

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If you’re reading this, you probably have your own website. You probably want more people to see it, because more traffic usually translates to more sales – right? Welcome to the party! You’re one of THOUSANDS of other real estate professionals who want the exact same thing . Ranking high in organic search results is pretty much the holy grail of internet marketing. Can you think of anything better than getting a TIDAL WAVE of traffic to your site without paying one red cent for it?  Think of what you could do with all those new visitors! I can tell you from experience, it is possible to build a huge and thriving business with a good SEO strategy, but these days – it won’t happen unless your website brings some legitimate value to the table. And of course, it always helps when you understand how today’s search engines work, how they determine which websites to show at the top, and how you can are serving up the content and resources that people are actually looking for. In t...

045: LIES! Most Conventional Money Advice Is Wrong – Keith Weinhold Explains Why

When we had Keith Weinhold on the show a few months back (you can check it out on episode 29 ) I remember how Jaren and I both walked away from that conversation with a changed perspective on a number of things. Part of the what Keith brings to the table on his podcast and website at GetRichEducation.com is the way he’s able to make statements that sound counterintuitive (and even a little provocative), but when he explains the rationale behind those statements, it’s pretty hard to argue with that he’s saying. I think we all make certain assumptions about our finances, investing and how money is supposed to work (whether it’s from the way we’re raised or just conclusions we come to on our own) and Keith has this way of reframing the question in a way that makes people realize, there’s a lot more to the story . https://youtu.be/GYgrn5yGybc Links and Resources Get Rich Education  (Keith’s Website) Get Rich Education Podcast 7 Money Myths That Are Killing Your Wealth Poten...

The Best WordPress Theme I’ve Seen in the Land Business

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One of the best ways to sell properties quickly is to establish your online credibility with a  well-designed website . When your website and property listings look great and are easy to use, people will find it much easier to engage with your property listings and ultimately, buy what you’re selling . Making a great first impression with your website will give you  instant credibility – but how are YOU supposed to pull this off? In a world where big-time real estate firms pay tens of thousands for a top-notch website, how can you create something that stands out from the crowd? Luckily, there is a WordPress theme designed for people just like you and me. It’s called REI Landlist and of all the real estate WordPress themes I’ve seen over the past decade, this one is BY FAR the easiest, most plug-and-play theme I’ve encountered to date. After you move a few small pieces into place (which I’m about to show you), you’ll have a gorgeous platform on which you can showcase ...